Use code WELCOME15 for 15% off first purchase

1kg of Ocean bound plastic recovered for every item sold.

The Union Backpack


Discover our best selling backpack of all time. Available in 14 colours, we've got your back covered!

Taking Away = Giving Back


At Watershed, we are proud to be a company that is deeply committed to environmental sustainability. We believe that every product we sell should help the planet in multiple ways, which is why we have a strong focus on sustainable practices throughout our supply chain. We work closely with leading companies to reduce our impact on the planet, and we are always seeking out new solutions and partnerships to achieve our environmental goals.

Our Story


Watershed is a UK-based brand that was started in 2011 by graphic designer Jake Patterson. Although we started as a store in Newquay, Cornwall, selling other brands such as Carhartt, Levis, Vans, Converse, The North Face, and Casio, it wasn't until 2013 that we launched our stand-alone brand. Since then, we have become known for our original designs and our commitment to sustainability.

Our designs are heavily influenced by subcultures of the 50s, 60s, and 70s, including music, surfing, skateboarding, car culture, and design. We draw on these influences to create products that are both timeless and contemporary, combining classic styles with modern functionality.

We have had our own stores in Truro, Falmouth, and Newquay, as well as a pop-up shop in Boxpark in London. We are particularly well-known for our backpacks, which combine functionality with unique design.

Every product we make recovers ocean-bound plastic as part of our ongoing commitment to sustainability. We recover 1kg of plastic for each product, which is the equivalent of 80 plastic bottles.

Overall, Watershed is a brand that is dedicated to originality, quality, and sustainability. From our high quality manufacturing and materials to our commitment to recovering ocean-bound plastic waste, we are a brand that is always striving to make a positive impact on the environment.

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